balderdash & gobbledygook

Friday, November 11, 2005

Happy Peppero Day!!!


Thanks to Katie, I found out that today was Peppero day in Korea.

I knew that Koreans had a lot of holidays (like Black day and white day etc.) and that there was a holiday with this name, but i never figured out what it was about until Katie enlightened me. :)

Peppero day is a great example of the brillance of marketing. Create a special day wherein everyone goes out to buy your product. You start a trend and make some money. Anyway, on this day, friends are supposed to go out and buy Peppero sticks and give them to friends and family. It falls on November 11 because 11-11 looks like the Peppero sticks. Peppero sticks, by the way, are bread sticks dipped in chocolate (kinda like the Yan Yan snack here). I didn't know that the snack i was eating whenever I'd be in Market! Market! was the reason for the Korean holiday.

you learn something new everyday. (^_^)

posted by uchisan at 12:49 PM

11 Comments:

  • oi.. happy peppero day... i happen to like this snack.. i wasnt aware they actually had a "DAY" for this.. genius!
    in any case... where's my peppero?

    By Blogger yamino matsuei, at 4:43 AM  

  • Unnie..this is Pao. ^^

    whoah, i didn't know that! hehehe.... interesting. good thing they didn't come out with "Shin Day" (for the Shin cup noodles... hehe.. and all the other noodles they have. hehe...)

    By Anonymous Anonymous, at 10:30 AM  

  • yamino: dude! i gave it to you na!! i should ask you where's my peppero?

    Pao: haha! medyo di naman ata romantic ang magbigayan nga instant noodles, dongsaeng. hehe!!

    By Blogger uchisan, at 8:27 AM  

  • hey uchi-- happy peppero day! nakahanap ka na ba ng original peppero jan? pasalubong ko sa yo next time -- peppero!

    By Blogger Kaytee, at 10:38 AM  

  • kaytee: yep! i actually eat those! didn't know that the snack and peppero day were the same thing! haha! sige uwiian mo ako! :) tapos bigyan din kita kahit belated na!

    By Blogger uchisan, at 10:55 AM  

  • uchisan kakatuwa naman ang happy peppero day. paulanan mo din kami dito ng peppero. harharhar.

    By Blogger eventuallypretty, at 11:32 AM  

  • patty: sige pag nagkita tayo!!

    By Blogger uchisan, at 1:17 PM  

  • yan ang branding! paano kaya magwork ang concept na ito for local products? hmmmm

    By Blogger The Accidental Reviewer, at 5:25 PM  

  • pwede naman din dito yun ah!! malay mo next month may Andok's day na where we give our friends lechin manok! :)

    o kaya Boy Bawang.... happy Boy Bawang day!! odiba?

    By Blogger uchisan, at 5:31 PM  

  • how about kropek day? or chichacorn day?

    By Blogger The Accidental Reviewer, at 7:47 PM  

  • Uy, Pocky... :D

    By Blogger igor, at 12:30 PM  

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